About Me
Hi, I’m Krishnendu, a SEO expert and digital marketing trainer based in Kerala.
My journey into digital marketing began while I was working as an HR recruiter at an MNC. During my MBA at Chinmaya Institute, I developed a strong passion for marketing, which eventually led me to explore the world of digital marketing.
I completed my Digital Marketing Certification from the ICT Academy of Kerala, followed by an internship at AJ Learning Space under the mentorship of Jijo Joseph, a renowned SEO expert and trainer. This experience laid a solid foundation for my SEO career.
Later, I joined Southernsages Digital Marketing Agency as an SEO Analyst, where I managed multiple projects across diverse domains and locations. I handled 8–10 projects simultaneously, framed SEO strategies, and trained junior team members.
After gaining hands-on experience, I worked as a freelance SEO analyst, where I had the opportunity to serve international clients and deliver measurable results.
Currently, I’m working as a Digital Marketing Trainer at Clear My Course Institute, where I share my knowledge and industry insights with aspiring marketers. My deep interest and passion for digital marketing continually motivates me to learn new trends and technologies and effectively train my students with practical, updated knowledge.
Areas of SEO Expertise
I specialize in SEO with a focus on improving website visibility, search performance, and how search engines and AI-powered search systems understand websites and brands.
My areas of SEO expertise include:
Technical SEO
Website crawling, indexing, site architecture, redirects, canonicalization, Core Web Vitals, and technical SEO audits.
On-Page SEO
Keyword research, search intent, content optimization, title tags, meta descriptions, headings, internal linking, and page structure.
Local SEO
Google Business Profile optimization, local keyword targeting, local landing pages, citations, reviews, and local search visibility.
Entity SEO & Semantic SEO
Entity identification, entity relationships, structured data, semantic relationships, and optimizing websites so search engines can better understand people, businesses, brands, and topics.
Topical Authority
Building topic maps, content clusters, and supporting content to establish strong topical coverage around a subject.
GEO, AEO & LLMO
Generative Engine Optimization (GEO), Answer Engine Optimization (AEO), and Large Language Model Optimization (LLMO), with a focus on improving visibility across AI-powered search and answer experiences.
Structured Data & Schema Markup
Schema.org implementation and structured data optimization to provide search engines with clearer information about webpages, organizations, people, services, and other entities.
WordPress & Shopify SEO
SEO optimization for WordPress and Shopify websites, including technical configuration, on-page optimization, structured data, and search performance improvements.
SEO Experience & Work
I have worked on websites across different industries, business types, and geographic markets. My experience includes both local and international SEO, with a focus on improving organic search visibility and search performance.
I have worked on 60+ SEO projects and conducted 120+ website audits, covering areas such as technical SEO, on-page SEO, keyword research, content optimization, internal linking, local SEO, Google Business Profile optimization, structured data, and link building.
My work also involves using tools and platforms such as Google Search Console, Google Analytics 4, Google Business Profile, Ahrefs, Semrush, Screaming Frog, WordPress, and Shopify to identify SEO issues, plan strategies, implement improvements, and monitor search performance.
I also work with emerging areas of search optimization, including Entity SEO, Semantic SEO, Topical Authority, Generative Engine Optimization (GEO), Answer Engine Optimization (AEO), and Large Language Model Optimization (LLMO).
SEO Training & Mentoring
Along with my professional SEO work, I also work as an SEO Trainer and Digital Marketing Head & HOD at Clear My Course Institute, where I teach digital marketing and SEO through both online and offline classes.
My training covers SEO from basic to advanced levels, combining SEO fundamentals, practical implementation, website analysis, and advanced search optimization concepts.
I use real-world websites, SEO audits, projects, and practical examples to help students understand how SEO concepts are applied to actual websites. I also mentor learners on SEO strategy, implementation, and industry practices.
In addition to classroom training, I share SEO and digital marketing knowledge through my KrizSEO YouTube channel, where I publish educational content and learning resources for aspiring SEO professionals and digital marketers.
I have trained 300+ students through my professional training and mentoring work.
